Business Basics
Bestseller #1 provides an introduction to business for anyone who does not have a business
degree. Thousands of persons, in all types of jobs, including general managers,
salespersons, engineers, office staff, and machine operators have benefitted from the
explanations contained in BBB#1.
Everyone needs to understand business.
Because a for-profit business is driven by its numbers, you're not really in the game if
you don't understand those numbers. Unfortunately, most of us didn't go to business
school. That means we must educate ourselves about the businesses we work in. We need to
know the terminology and how to keep score. BBB#1 teaches how the business game is played.
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BBB#1 will improve your understanding of business
communications from meetings to annual reports. It will enhance your decision making by
filling you in on the financial facts of life. BBB#1 is based upon our years of experience
customizing business education material. The material has been carefully crafted so you
won't be lost or intimidated along the way. You can use the book to learn about business
by yourself. You can also buy the companion Workbook to test your understanding as you go.
Using both the book and the Workbook with a group provides the basis for an in-house
education program. (If that's your plan, we suggest you check the BIZ WIZ® Universal
self-study booklet materials that offer the same content in a slightly different format.) This is the easiest introduction to business you'll
ever read. Because of our extensive experience educating employees at all levels, we know
what questions need to be answered even before they are asked. Our material assumes you
are not familiar with business terminology or financial formulas. All that is explained in
an easy, systematic way without becoming simplistic. The book has clever sketches and
examples of financial statements that are assembled a-piece-at-a-time as your
understanding builds. Ample "white space" makes it easy to cover a chapter in
about 30 minutes and the whole book in about three hours. You'll get more from that time
than a whole semester of business course work!
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